104.9 My FM Celebrating 100 Years of Radio Broadcasting April 1st

Brockville – Today, April 1st, (not an April Fools joke) 104.9 MyFM is celebrating 100 years of radio broadcasting in our region.

The radio station first began broadcasting under the call letters CFLC from the Prescott Town Hall in 1926, making it one of Canada’s earliest radio broadcasters.

In 1942 the station moved to Brockville, purchased by Eastern Ontario Broadcasting Co. Ltd. In 1943, the call sign changed to CFBR (for Brockville).

In 1946, it changed to CFJM (for Jack Murray) and in 1950 the call letters changed to the familiar CFJR.

At that time the studios were located in the Fulford Block, then the basement of the Revere Hotel, then the street level of the Revere Hotel, in Downtown Brockville before expanding to their Stewart Blvd. site in 1968.

In September of 2025 the station moved after over 50 years at the Stewart Blvd. location to their new current home on Strowger Blvd.

There have been various owners ove the years. In 1926 it was operated by The Radio Association of Prescot. One of the more popular owners was the Radford family. Jack Radford owned and managed the station from 1947-1963 and the one who changed the call letters to CFJR (Canadian Frequency Jack Radford), which is still the official call letters for the station. His son John Radford owned the station from 1963 to 1987.

CHUM once owned the station along with Bell Media, who sold the station to My Broadcasting Corporation (MBC), which was approved on February 26, 2025.

CFJR changed frequencies to 930 in the early 1930s, until March 29, 1941, when it moved to 1450 kHz and moved one last time on the AM band to 830 kHz on September 19, 1985, before it moved to its current FM 104.9 MHz frequency on July 14, 2003.

In 1959, CFJR’s news department hired a 21-year-old college dropout, Peter Jennings. This was Jennings debut in journalism. Many of his stories, including his coverage of a local train wreck, were picked up by the CBC and, in March 1961, he moved on to CJOH-TV, then a new television station in Ottawa.

The station also has popular on-air personality Bruce Wylie, who joined the station on April 7, 1971 (his first radio job after studying radio and television at Ryerson University) and who is marking 55 years with the station this year, and retiring on April 7, 2026.

Throughout its history and many changes, 104.9 MyFM has demonstrated an enduring commitment to community service, providing vital local news, emergency information, and support for countless charitable and cultural initiatives.